From this feedback received by the people who completed this survey, results showed that when asked 'Which factor affects you the most when deciding on buying the magazine?' 57.14% of people said that the appearance of the magazine was the most important factor. This tells me that the visual element of the magazine is vital in order to influence my target market to buy my magazine. Closely followed by 42.86% of people saying that price was another element that affected their decision. therefore i will need to think carefully about pricing strategies in order to find a suitable price. Finally 14. 29% of people said that the magazine content affected their decision.Results showed that the most preferred magazine design was design B, followed by design C as the next preferred design and finally the least preferred design A. In other results, i found out that the main image was the most popular feature when grabbing someone's attention, gaining a total of 57.14% of the votes. The puff was the least popular feature with 14.29%. This tells me that my main image is a key feature and needs to be relevant and eye-catching in order to grab the attention of my target audience.
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